Are you planning an event but facing some challenges? No worries, in this article we will give you some guidelines to start planning an event in 5 simple steps!
Rox Event Staff is the only event staffing agency in the UK that helps you take the headache out of staffing and event marketing in one place.
We operate nationwide across the UK with over 2,000 dynamic temporary event staff on our growing roster.
All our Event Staff took the mass gathering course by WHO, which is now mandatory for them to work with us.
We have dedicated account management, event marketers, staff’s right-to-work checks, training and skills tests on all workers, taking care of payroll too.
HIRING A PROFESSIONAL EVENT STAFFING AGENCY LEAVES YOU FREE TO FOCUS ON YOUR BUSINESS!
Planning an Event: the 5 Steps to Follow
Once you defined your company’s goals and you took the decision to take part in an event, be that virtual, hybrid or traditional, here starts the process of planning an event, which we divided into 5 steps.
Step 1 – Find the Perfect Team
Finding the perfect team is undoubtedly the first thing to do. Build up an event team that you can trust, and that is ready to reach your predefined goals. However, before starting you should establish:
- What internal resources and support you should involve (marketing, sales, PR)
- What external resources and suppliers you want to work with (photographers, Covid-19 Trained Event Staff, stand designers)
- What support you should ask your company to start planning
- Who will take care of front and back-office pre, during and post-event
Step 2 – Define your message
Based on your target audience, you will choose the right message to reach them and make them interested in the right product or service you want to sell. By identifying your event target audience, you focus on the right people that you want to attend your event.
Step 3 – Time management
This step is the one that requires more entrepreneurship by defining:
- KPIs
- Deadlines
- Tasks
- Budget management
- Set your ROI
Step 4 – Event Staff Management
Attending the event is when everything becomes real. Therefore, respecting the schedule and getting ready for any last-minute changes will help you start with the right foot. You should then manage:
- Event Staff (who does what)
- Rotas and time management
- Lead Generation
- Meetings
- PR and Media
Step 5 – Return Of Investment
At the end of the event, you should always measure your ROI and identify if the event had a positive outcome. You can check your event ROI with:
- Sales (signed contracts)
- Qualified leads (contracts ready to be signed)
- New potential clients
- Media articles
- Business cards and data capture
Having a system to follow in planning an event is fundamental and contributes to a positive outcome of your exhibitions, conferences, trade shows and more.
To start planning an event, get in touch with industry experts, clicking right here!
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About Rox Event Staff, Event Staffing Agency in London
Rox Event Staff is the only event staffing agency in London that helps you take the headache out of staffing, event management and event marketing in one place.
We operate nationwide across the UK with over 2,000 dynamic COVID-19 trained events staff on our growing roster. We have dedicated account management, event marketers, staff’s right-to-work checks, training and skills tests on all workers, taking care of payroll too.
HIRING A PROFESSIONAL EVENT STAFFING AGENCY LEAVES YOU FREE TO FOCUS ON YOUR BUSINESS!
Get in touch to let us know your requirements. We will let you know how we can make that happen.
